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  1. Networking is like window shopping!

    Networking with Coffee and Cake at Waffle 21

    When we go shopping some times we are on a mission to get one thing from a specific shop. We maybe the stick to the list type shopper who only buys what is on our list. A few people are like this every time they go shopping, others only when they need to to.

    Shopping can much more fun and less stressful when we take time out to go window shopping, we are not actually in the market to buy anything, we might not have any money left at the end of the month or we may be out spending time with a friend, getting a coffee and having a good chat. When we go window shopping we have time to compare two or three shops all selling similar items, we can ask questions of the salesperson and consider which features are the ones we personally will benefit from most. We have time to ask our friends what they think and we can look online for more information to help us make our decision.

    All this is especially true when we are make a big buy, something expensive that is a big commitment for us.

    The beauty of this is when we are ready to buy it is a whole lot easier because we know more about what we want and who is the best person for us personally to buy that product from. This sort of shopping is something I much prefer to knowing I need something now, but I don’t know who to buy from, not knowing all the options available & who local to me is the best person to buy from.

    As someone who spent many years behind a shop counter I know the frustration of the tyre kickers who just want to see how low they can get your price, but there are also those genuine window shoppers who are not going to buy today, but they make be thinking of a friend who needs what you sell or they may be thinking of their future needs. Try to see not the person in front of you but all the people that person knows.

    This is what networking can be like. You might not want to buying a copywriter at this point in your business life, but isn’t better that when that moment comes, you know someone, someone you like and trust. Some one you know you could work with. This is someone who could really help you grow your business, you want someone who really understands who you are and what you stand for. All that networking will pay dividends in the long term. You will make more confident choices and may have had some great conversations and even eaten some cake!

    Join us at an event soon so have some great conversations sign up HERE to stay in touch

  2. What makes a good networking group?

     preview chemistry set_edited-1

    There seems to be so many groups springing up just as I am expanding my network offering and I have seen people post which are the good networking groups? And here is my advice on that subject.

    Look in the mirror

    Seriously, what I find great about one group might be something you personally hate, the business world is like the rest of the world it is full people a huge variety of people. Some like precise structure and order, some like no structure. Some people spring out of bed at 4 am ready to conquer the world some people are not worth talking to before 11 am. Are you getting the picture?

    There are many factors to consider

    Where, when and how often does the group meet.

    Where: The right venue for you in terms of distance and ease of journey and not to mention how easy it is to park or get there via public transport

    When: If you teach Yoga on a Monday night it does not matter how good The Sparkling Business Club is you probably are not going to make it.

    How often: groups could be weekly, fortnightly or monthly… How does this fit in to the rest of your work cycle?

    What commitment does the group expect?

    Do you have to commit to attending all meetings or sending a substitute? And if so how often are the meetings. Or can you just attend meeting as and when you wish?

    Financial costs?

    What are the financial implications of joining this group do you have to pay up front? For a year or 3 months? Do you just pay for what you attend?

    How is the group structured?

    Is every meeting the same? Does it have a strong structure? A formal agenda?

    Is there a group that attracts your target audience?

    Selling rubber stamps to craft shops I was very unlikely to meet a craft shop owner at a local networking event so at that time in my career there was little point in trying to find a local business network with people I could sell to. Selling Offices Supplies just about any meeting was full of potential clients. For The Sparkling Business Club I would be looking for groups that had a high proportion of women.

    Look for a group with “Like Minded” people in.

    When you think about it this is probably the KEY thing to do. IF you find the right group of people they will have already chosen a time and venue that also suits you. They will be running a meeting that suits you and it will probably have a price point that suits you too. So having created a long list of things to look for maybe just maybe all you need to do is find the right people to join! So Look in The Mirror then look for people like yourself.

     

     

     

     

     

     

     

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      Friday 8th June 2018 

    Cover release time!  

    Rush visuals 2

    So as I set about the task of finding someone to inspire and inform the ladies at my Big Day at Cave Castle in September 2018. I was looking working through a list of suggestions on Linked in when my husband says " Sue has a daughter in law who writes books, I think they are romance"

    Something set me off looking for her. With the beauty of the internet with in a couple of hours I had found her website , bought a book and retired to read. 10 books later I am intrigued by her story and want to know more.

    SAMANTHA TOWLE is a native of Hull and a graduate of Salford University, she lives  in East Yorkshire with her husband Craig and their family. She began her first novel in 2008 while on maternity leave. She completed the manuscript five months later and hasn’t stopped writing since. She is a New York Times, USA Today, and Wall Street Journal bestselling author. 

    She is the author of contemporary romances, The Storm Series and The Revved Series, and stand-alones, Trouble, When I Was Yours, The Ending I Want, Unsuitable, Wardrobe Malfunction, Breaking Hollywood, Under Her, Ruin and Sacking the Quarterback, which was written with James Patterson. She has also written paranormal romances, The Bringer and The Alexandra Jones Series. All of her books are penned to the tunes of The Killers, Kings of Leon, Adele, The Doors, Oasis, Fleetwood Mac, Lana Del Rey, and more of her favorite musicians.

    I am waiting for the release of her next book and have it on order. Today sees the release of the cover design for the new book and I am delighted to be able to share that with you today. The book itself is released on August 7th 2017.

    RUSH has a special pre-order price of £0.99 (this is the only time it will be on sale). Price will rise to £2.99 on release day.
     
    Preorder links:

    Amazon UK: http://amzn.eu/6eaB91g
    iBooks UK: https://goo.gl/jxnHgz

    Kobo: https://goo.gl/MzxEyQ

    Add to Goodreads: https://goo.gl/zLrv8i

     

     With the first pick in the 2015 NFL Draft, the New York Giants select…”

     

    It’s been three years since quarterback Ares Kincaid’s NFL dream came true, and he’s living the high life. The days of cleaning up after his drunk of a father are long gone, and he has no intention of going back.

     

    A car crash and DUI charge meant a lengthy stint in rehab for Arianna Petrelli, and her dream of being a professional artist slips further away when she’s sacked from her position at a gallery. Her need for a job stronger even than her dislike of football, Ari goes to work for her father, the head coach of the New York Giants.

     

    Ares hates alcoholics, which is fine with Ari because she thinks he’s a brainless jock. Yet when Ares rescues Ari from a situation with her ex-boyfriend, an unlikely friendship begins – one that quickly becomes more.

     

    But messing around with the coach’s daughter can only lead to one thing…trouble.

     

  4. I was watching Rene Redzepi on Saturday Kitchen, possible because he said he was going to make his own Marmite but that is another blog post! My ears pricked up again when I heard him discussing how he used the seasons in his restaurant. This is a topic I bang on about a fair amount of time, but to hear someone else talking on the same topic, I had to find out more about Rene.

    rene redzepi

    "Our menu will have three distinct seasons that we feel really fit our part of the world. In the cold months, like right now, we look towards the waters and serve only seafood, then when we go into the growing season, which typically starts in Scandinavia around June, we'll have a vegetable menu and everything will change, even the ceramics we serve the food on. Then from early autumn to January it's the game and forest season - the only time when meat will play a starring role."

    You can read the whole article here  https://www.gourmettraveller.com.au/news/restaurant-news/a-tour-of-the-new-noma-with-rene-redzepi-4080

    So what about you? How to do you integrate the seasons into your planning? Do up you pump up the marketing or do you use the quiet times to recharge and plan? Tell me what the seasons mean to you ?